260 000 interactions in less than 48 hours
48 hours was all it took to get 55 influencers onboard to livestream gameplay of Battlerite Royale together with their fans. The activation generated over 6.3M viewer-minutes and 260K interactions across the European and US territories.
650% Increase in avg concurrent viewers on Twitch during the campaign period
250% Increase in avg concurrent players on Steam during the campaign period